Will You Become Senior Care Providers?
Author and journalist, Sarah Wilson, has identified in-home senior care franchise buyers as, "Corporate refugees, downsized, laid off, or fed up. These are hungry, second career executives who need or want to serve a bigger purpose."With 1,000 people turning 65 hourly, there is no doubt that senior citizens represent a vast market, one with very little competition or rivalry among providers due to its sheer size. In fact, the providers that are currently in business are actually helping each other by fueling awareness for senior care options.
That bigger purpose has arrived in the form of 1,000 people turning 65 every hour, many of whom either need or will soon need some form of in-home care. The sheer number of senior citizens represents a vast market. What's more, because the market is so huge, there's very little competition among competitors. Rather than taking business away from one another, competitors are actually helping one another by spreading awareness of available senior care options.
The in-home care field is wide open, and now is the time to cater a new business venture toward the senior population. A well-planned senior home care business has several advantages including recurring revenue and an easy threshold for starting up, as well as being recession-proof. Beyond those financial advantages comes the deep satisfaction for both franchise owners and service providers, knowing you are making a world of difference for clients and their families.
A Bright Future
While there are no guarantees in business, the outlook is extremely good for the in-home care industry. According to USA Today™, home health care is among the top five most profitable franchise opportunities in the U.S. The publication goes on to state that the "potential return on investment is significantly higher than many other franchise businesses." If you're considering investing in a franchise, in-home care could be right for you.